There’s such thing as re-inventing the wheel when it comes to sustainability like we’ve learnt from a couple of Kiwi’s who are the creators of “The Real Dirt Bag”. Bec & Kate and their company The Better Packaging Co. are redefining the way our e-commerce industry post, pack and send. They’ve started something that is part of an eco-revolution using limestone quarry cutoffs and biodegradable materials to help e-commerce stores really be enviro-friendly with their packaging.
WORDS BY KATE BEZAR - IMAGES BY REBEKAH ROBINSON
There’s such thing as re-inventing the wheel when it comes to sustainability like we’ve learnt from a couple of Kiwi’s who are the creators of “The Real Dirt Bag”. Bec & Kate and their company The Better Packaging Co. are redefining the way our e-commerce industry post, pack and send. They’ve started something that is part of an eco-revolution using limestone quarry cutoffs and biodegradable materials to help e-commerce stores really be enviro-friendly with their packaging.
WORDS BY KATE BEZAR - IMAGES BY REBEKAH ROBINSON
JUST TO START CAN YOU GIVE US AN INTRODUCTION, WHO YOU ARE AND WHERE YOU'RE FROM?
We’re Becs & Kate. We both New Zealanders and live in Auckland, although Kate lives on an island just off the coast and also spent a chunk of her life in Australia.
We’d both been working on a tech start-up called StarShipIT which integrates eCommerce sellers with the couriers they use to simplify the whole shipping process. As part of that Becs became conscious of how much packaging, particularly single-use plastic was being used to send eCommerce parcels around the world and decided to see if she could find alternatives.
We have two ranges. The ØPACK Range is made from limestone quarry offcuts (waste basically) and a small amount of recycled HDPE resin (which is what your milk bottles are made of). The comPOST Range is made of 100% biodegradable materials, some made from corn and some derived from the stuff that’s taken off when they ‘crack’ oil.
JUST TO START CAN YOU GIVE US AN INTRODUCTION, WHO YOU ARE AND WHERE YOU'RE FROM?
We’re Becs & Kate. We both New Zealanders and live in Auckland, although Kate lives on an island just off the coast and also spent a chunk of her life in Australia.
We’d both been working on a tech start-up called StarShipIT which integrates eCommerce sellers with the couriers they use to simplify the whole shipping process. As part of that Becs became conscious of how much packaging, particularly single-use plastic was being used to send eCommerce parcels around the world and decided to see if she could find alternatives.
We have two ranges. The ØPACK Range is made from limestone quarry offcuts (waste basically) and a small amount of recycled HDPE resin (which is what your milk bottles are made of). The comPOST Range is made of 100% biodegradable materials, some made from corn and some derived from the stuff that’s taken off when they ‘crack’ oil.
We believe that it’s important to consider how a product is made, what it is made from AND what happens at the end of its life, especially whether or not the materials can be used again. Our ØPACK Range could be recycled indefinitely back into products made from the same material, if the technology existed in this part of the world, as it does in Taiwan. In the mean time, it can be recycled with either paper or plastic … so it’s pretty cool. Our comPOST Range can, you guessed it, be composted – at home! And if it gets blown under a tree somewhere, it will eventually just break down into completely non-toxic elements.
The concept is to introduce reusable courier packaging, so packaging that can be used over and over again to send parcels. Of course it has to get collected back to be reused, but we have a plan for that! We’re just finalising the packaging design itself and then will hopefully start testing and trialling in early 2019.
We had an absolute ball coming up with ways to communicate such a new concept as ‘plastic bags that you can put in your home compost’ and humour is a great communicator! I can remember brainstorming ideas around Becs’ kitchen table all afternoon and then Skyping each other that night with even more. Each product in our range has a different ‘saying’ like the ØPACK envelopes are “I’m flat out better” and the gusset bags are “I’m Upstanding”, but “I’m a real dirt bag” is definitely our fave. We were a little nervous that it might be ‘too much’ for some retailers, but the response has been awesome and we’re so pleased that we bit the bullet and went with it. We figured that if it brought smiles to our faces, it would do the same to others … and that can never be a bad thing!
We believe that it’s important to consider how a product is made, what it is made from AND what happens at the end of its life, especially whether or not the materials can be used again. Our ØPACK Range could be recycled indefinitely back into products made from the same material, if the technology existed in this part of the world, as it does in Taiwan. In the mean time, it can be recycled with either paper or plastic … so it’s pretty cool. Our comPOST Range can, you guessed it, be composted – at home! And if it gets blown under a tree somewhere, it will eventually just break down into completely non-toxic elements.
The concept is to introduce reusable courier packaging, so packaging that can be used over and over again to send parcels. Of course it has to get collected back to be reused, but we have a plan for that! We’re just finalising the packaging design itself and then will hopefully start testing and trialling in early 2019.
We had an absolute ball coming up with ways to communicate such a new concept as ‘plastic bags that you can put in your home compost’ and humour is a great communicator! I can remember brainstorming ideas around Becs’ kitchen table all afternoon and then Skyping each other that night with even more. Each product in our range has a different ‘saying’ like the ØPACK envelopes are “I’m flat out better” and the gusset bags are “I’m Upstanding”, but “I’m a real dirt bag” is definitely our fave. We were a little nervous that it might be ‘too much’ for some retailers, but the response has been awesome and we’re so pleased that we bit the bullet and went with it. We figured that if it brought smiles to our faces, it would do the same to others … and that can never be a bad thing!
We’re working on custom packaging projects for some really amazing brands. Literally ‘dream come true’ stuff! And we’re pedalling really fast trying to get home compostable labels and packing tape available.
Learn more about Kate + Becs here.
We’re working on custom packaging projects for some really amazing brands. Literally ‘dream come true’ stuff! And we’re pedalling really fast trying to get home compostable labels and packing tape available.
Learn more about Kate + Becs here.
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common people #08
Being raised by her Gran, Rachel has been waste-free cooking for as long as she can remember and teaches us that you really can feed a tribe with only a few cents to your name.
COMMON PEOPLE #08
Being raised by her Gran, Rachel has been waste-free cooking for as long as she can remember and teaches us that you really can feed a tribe with only a few cents to your name.
